Saturday, December 26, 2009

Bobby Brooks Fashion Shows

Meet Claire Affens, New York Fashion Director for "Bobby Brooks" the popular young girls clothing line. Claire came up with the great idea of having a rock 'n roll singer appear at her "Bobby Brooks" fashion shows that introduced their new clothes for the season. Her thought was that having a recording artist included in her shows would help increase the attendance. She was right. I was lucky enough to be that singer. We did hundreds of shows throughout the country. As a result of her ingenuity, Claire won several awards from the fashion industry. She was quite a woman.
These teasers were placed in the fashion department of the various stores prior to the show.

These paper ribbons were given to the fans as they entered the show so they could pin them on their blouse.

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